Showing posts with label vintage. Show all posts
Showing posts with label vintage. Show all posts

Tuesday, May 11, 2010

Dear Diary, Not Enough Time!

Dear Diary, Today is a rushed day. (Time Ticking image VenusFlytrapJewels) I need to ship, I need to take some photos and I need to list some items. So Numbers will have to wait....

I do want to give a big "great job" to etsy though about the new treasury programs! They are great, before everyone just sat around waiting for them to open and then when they did, rushed to create them and then everyone would gripe about what was chosen for FP. Well now it has an entirely different fun atmosphere. You can make one anytime, you can use it for all sorts of different purposes and the contests they are having are great. Here is a link to one of the forum posts for the rules of creating and submitting treasuries for the Homepage. I was featured in this great little treasury that was nominated.

Also it is an honor for one of my items to be on PaperCakesFinds Blog. If you have never visited, go, her blog is visually so pretty, her selections, background, everything just flows so wonderfully! My item was chosen by using the tag Pretty! So tags are important, check back tomorrow for a post on tagging and guidelines!

Friday, April 23, 2010

Dear Diary, Does My Shop Have the LOOK?

For those of you who sell vintage Etsy just put on their blog this week part 1 of their Guide to Selling Vintage. I browsed some of the shops mentioned and read the entry but one thing common to all the guides is PHOTOS. One of the most asked questions in any forum I've ever stumbled on has been never ending how do I take a good photo. It also calls to my mind some of the shops that have such wonderful images it becomes part of their shops branding or style. This is one of my favorite etsy shops, DearGolden.

Their photos are simple, always against the same background, always on the same dress form and highlight the merchandise. This has become their visual identity. Another seller, (whose name I will not reveal) relies on two pieces of copy paper and the great outdoors for her light. Even others rely on light boxes. Obviously using copy paper and light boxes your items have to be small but the same theory applies, the same look every time.

I went in search of my look when I started listing more clothing. I had to have a dress form so I was no longer photographing lumps of clothing flat on the tile floor. I got one off of ebay. Not the best of quality but the price was right. Ebay is an excellent source for light boxes, dress and jewelry forms. I then set out around the house to find a good background. I still don't know if I've found one but I settled on my stucco wall on the balcony for now. Here is my latest photographic endeavor.  Doesn't really compare to my "golden" standard but maybe I'll get there someday. It is a lot better than flat on the tile floor though! Complete weekend stats on Monday, but started off right with two sales late last night. Good Sales to everyone and until Monday, Jamie.

Monday, April 19, 2010

STATS - A Starting Point......

 
Okay, Where to start my Diary? Well since my aim is to grow my shop how about my current stats.

My shop started selling vintage in February of 2009, before that I sold handmade so here it is since vintage...

Sales since 2/2009       346
Sales Per Month            23
Shop Hearts                447
Items for sale             178
Shop Views            23,305
Avg Views/Item           131

These are fairly simple stats, I didn't dig down into item hearts, or any of the google analytics data, but the numbers I chose are what we would have called topline stats a few years ago and I think they should be a good measure of my overall success in getting more sales. 

These simple topline stats are easily available in your shop and by using http://www.craftcult.com/ . If you are new to the etsy game you will be sure to want to check it out. 

On the agenda for today? 
  •  Shipping - I have two weekend sales to ship
  • Listing - I have several items to photograph and list  (affecting views and sales hopefully)
  • I always, answer e-mails, tweet, check on other promotional efforts (more to come there!)
So Until Tomorrow! J.